A campaign landing page isn't just another page on your website — it's the piece that decides whether the click you paid for turns into a customer or gets lost. At El Faro we design and build landing pages from scratch, built around one business goal, not meant to serve a bit of everything.
What's included
- Custom design, aligned with your campaign's exact message — not a generic template reused for everything.
- Conversion-focused copywriting: a single call to action, no distractions.
- Optimized load speed — key to Quality Score on Google Ads and Ad Relevance on Meta.
- Mobile-first design, since most paid traffic in Chile arrives from mobile devices.
- Tracking integration (Google Tag Manager, Meta Pixel, conversion events) from day one.
- Optional A/B testing to iterate across versions and improve conversion rate with real data.
Who it's for
Ideal if you're about to launch a new campaign and don't have a page to back that investment, or if you're already running paid media but sending traffic to your general website instead of a page built specifically for that offer.
📖 Want to dig deeper into why the landing page matters as much as the bid? Read Why Your Landing Page Is Killing Your Google Ads Campaigns on our blog (available in Spanish).
How we work
- We define the page's single goal — the offer, the audience and the expected action.
- Design and copy aligned with your campaign's creative.
- Development and tracking integration with your ad account.
- Launch and, if you want, ongoing optimization through our CRO service.
Tell us what campaign you're about to launch and we'll propose a landing page built exactly for that goal.